Recorded live at MAD//Fest 2019, this special episode of Tom Ollerton’s Shiny New Object podcast featuring Tenzing Founder Huib van Bockel is a cracker.

It’s a fascinating story about the trials and tribulations of leaving a senior marketing role to launch a challenger brand, scrutinising advice, and cutting through as a new brand with limited resources.

Featuring dozens of podcasts with some of the industry’s most innovative and charismatic personalities, Shiny New Object is MAD//Fest London’s partner podcast.

Check out all the episodes on Spotify or Soundcloud.