One very good thing about Mediatel is that they took a punt on an idea in 2018, invested in it + let the MAD//Fest team launch a show from their kitchen (we just said an emotional goodbye to the Mediatel after moving to our new HQ in Farringdon).

Another brilliant thing about Mediatel is they’re excellent Future of Brands event, which is back at Nomura on 5 February.

Mediatel has lined-up some biggies for the event, including a conversation between Procter & Gamble’s Katharine Joy Newby Grant + ISBA’s Phil Smith on the WFA’s plans to standardise measurement across media.

Other highlights include:

  •  London 2012 marketing architect David Magliano, iconic photographer + creative genius Rankin + 56 Black Men’s Cephas Williams on-stage alongside industry leaders from MADE.COM, GSK, Virgin Trains + Interbrand NY.
  • Over 100 media and marketing leaders from brands such as Sainsbury’s, Unilever, BT, Diageo, The Coca-Cola Company, Jaguar Land Rover + many more!
  • Loads of people to meet from across the entire media ecosystem with attendees confirmed from News UK, BBC Global News, Sky, Channel 4, JCDecaux, Hearst + more.

There’s good news if you want to get a slice of the action – use promo code MAD25 for 25% off a ticket here. Enjoy.