The MAD//Bot is alive
Quite a few people have called the MAD//Fest team chatty, noisy and worse, so we’re thrilled to show off the latest member of the team, a chatbot called MAD//Bot built…
Partnerships – the key to faster growth?
By Impact
Partnerships could increase revenue growth by as much as 100%, according to this research from Forrester + Impact.
Hey Alexa, should we invest in a voice app?
By Jenny Kitchen, Managing Director - Yoyo Design
Investing in a voice app without a clear strategy is a recipe for frustration, says Yoyo Design’s Jenny Kitchen.
Is this the world’s most innovative newsagent?
Forget mags and fags, the Great British corner shop is having a dramatic makeover at MAD//Fest London thanks to our latest collaboration with SharpEnd.
10×10 interview: Charles Cadbury, Co-founder, SayItNow
He might have been pipped to the post by Barbie at The Alexa World Cup, but bot-builder + SayItNow Co-founder Charles Cadbury isn’t bitter.
Last Call for £20k Diageo Brand Experience Pitch
Diageo pitch will see 15 start-ups compete for a £20k pilot at MAD//Fest.
10×10 interview: Fiona Spooner, Global Marketing Director, Financial Times
She’s also partial to a KFC ad, but speed, agility and ethics are top of the pops for The FT’s Fiona Spooner.
App Live: It’s Your Ticket + Will Help Brixton Finishing School
From dating to conferences and just about everything in between, apps make our lives easier (especially if you’re old enough to remember carting around an A-Z to go to meetings).
Insight: Brits Are Ditching Facebook For Other Platforms (Owned by Facebook)
By AudienceProject
Brits are losing a little love for Facebook. It’s still the social media platform that most British people use, but it’s no longer the platform they could least do without…
The Ultimate Customer-Centricity Model (and Test)
By Relay42
What exactly is customer-centricity, and why is it important right now? Download this paper to find out.